Margery Rothenberg brings more than 25 years of experience in medical marketing, with deep expertise spanning strategic planning, brand development, customer and market insight, digital and social media, demand generation, and the commercialization of technology and AI-driven products.
Margery has held senior marketing roles at IBM Watson Health, Merck, Diaceutics, Biovica, Chembio Diagnostics, MetPath, Neuromedical Systems, and CROs including Covance and MDS Pharma Services. Most recently, at Mauna Kea Technologies, she directed product development and marketing for the AI layer of the company's in-vivo cellular imaging platform.
At AdvisoryDx, Margery works with clients to articulate the clinical and scientific differentiation of their products and translates that into strategic marketing plans that connect meaningfully with target audiences.